WoW | IDENTITY & EVENT DESIGN

FOR AN EXISTING organization I was approached to make a re-design of their current visual identity. The question was to make the current more accessible and more inclusive. An important part is the typography and illustrations. I didn’t want to lose the activist character, so I opted for condensed dark capitals and illustrations in collage style, but all slightly softer and more appealing to a larger audience. 

IT IS ALSO a visual identity that leaves room for development, this is because many presentations will be made by the employees themselves. I make guidelines within which there is space for your own interpretation but you always recognize WoW. Several languages, English, French and Spanish.
  • IDENTITY GUIDELINES
  • TYPOGRAPHY
  • ILLUSTRATIONS
  • PRESENTATIONS
  • POWERPOINT
  • WEB DESIGN

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